Writing Strategies for Winning Proposals

Writing Strategies for Winning Proposals 

Date(s):  May 14 & 15, 2020

Duration: Two half day sessions

Time: 8:30 am – 11:30 am

Location: 100% Online

Member Price: $450.00 + HST

Non-Member Price: $585.00 + HST 

This course is designed for anyone who: 

  • ·   Writes internal proposals or respond to RFPs
  • ·   Works in a sales or marketing team
  • ·   New to writing proposals
  • ·   Wants to hone your proposal-writing skills
  • ·   Prepares RFPs or other proposal guidelines 

This course will look at the components of a successful proposal and common problem areas. It will also highlight trends in proposal writing and how expectations and requirements have changed.

Successful proposals are founded on information that resonates with readers and language that brings this content to life. This course will also look at how you can write to engage audiences and give you an opportunity to test your rewriting skills. A format for persuasive writing will be discussed.

Topics:

  • ·         Structuring material so it flows logically and smoothly
  • ·         Deciding what information to include
  • ·         Defining your audience appropriately
  • ·         Preparing a table of contents to guide structure and flow
  • ·         Writing to engage
  • ·         Using jargon, or not
  • ·         Developing a persuasive tone
  • ·         Using images to best advantage

Objectives:

  • ·      Develop a more convincing and persuasive style
  • ·      Target your content for each particular audience
  • ·      Stand out from the crowd
  • ·      Craft language that engages readers and increases understanding
  • ·      Avoid common proposal-writing errors and issues


Cancellation Policy

-Cancellations must be received no later than 10 business days prior to the course date to be eligible for a 75% refund of registration fees.
-No refunds will be issued after this date.
-If you register for the course and do not attend, you are liable for the full registration fee unless you cancel according to the terms stated above.
-If you are unable to attend after registering you may send a substitute up to and including the day of the course. Please provide a name and email address for name tag and records.
-CANS reserves the right to cancel any course and will, in such an event, provide a full refund of registrations fees. Every effort will be made to give registrants a reasonable notice of cancellation.
-No liability is assumed by the organization for changes in course dates, content, speakers, or venue.